The Independent Voice of West Indies Cricket

WICB now called - Cricket West Indies

Sat, Jan 14, '17

 

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The West Indies Cricket Board (WICB) will now be known as Cricket West Indies (CWI), this according to president of the board Dave Cameron.

The board has also decided to form a corporate entity to deal with the financial aspect of the cricket and this company will be named Windies. According to Cameron, “At this point in time we are no longer called the West Indies Cricket Board (WICB) but Cricket West Indies and we have also formed a company to deal with the commercial matters of West Indies cricket and this is called Windies. We continue to explore ways to take West Indies cricket forward and this rebranding is necessary as we move along.”

Cricket West Indies (CWI) now falls in line with Cricket Australia (CA), Cricket New Zealand (CNZ) and Cricket South Africa (CSA) all of whom have rebranded themselves for marketing purposes.

Cameron, who has moved WICB’s finances from the red and into a profit in difficult financial times is optimistic for the future finances of the board.