Digicel launches CPL campaign

Sun, May 26, '13

Caribbean Premier League Media Release.

Kingston, Jamaica: Digicel, proud sponsor of the Caribbean Premier League (CPL T20), has launched an exciting new marketing campaign in support of its sponsorship of the new T20 cricket tournament.

The new campaign went live this week with the launch of Digicel’s “Play Your Part” Facebook competition where fans can win the chance to either present the “Man of the Match” award or conduct the coin toss for the opening CPL T20 games which will be held in the six host countries – Antigua and Barbuda, Barbados, Guyana, Jamaica, St. Lucia and Trinidad and Tobago. In addition, the leading communications provider will also be flying the winners of the competition to the CPL T20 finals in Trinidad and Tobago.