CPL revenue drop for T&T

Wed, Dec 7, '16

While the Caribbean Premier League (CPL) continued to bring increased revenue overall to the Caribbean territories hosting matches, there were reduced earnings in Trinidad and Tobago in 2016. According to a CPL media release yesterday, visitor spending was US$2,616,625, down by 25 per cent from 2015 when the Queen’s Park Oval hosted the finals of Hero CPL.
The CPL further said that “total media value was down by 46 per cent to US$2,970,740.” While T&T had been one of the territories initially bidding to host the finals of this year’s CPL, St Kitts and Nevis were eventually awarded the matches. The release further added that 512 local jobs were created and 3,297 hotels rooms filled when T&T hosted the finals.
Also, according to the CPL’s Economic Impact Assessment (EIA) survey, there was a combined television audience of 10.5 million for the Trinbago Knight Riders’ matches, while 45,072 fans attended the games at the Queen’s Park Oval. Overall, however, the CPL in 2016 brought a third straight increase in revenue to the region.